Carolina Biological Supply Company
  • 10-Jun-2017 to 11-Jul-2017 (EST)
  • Burlington, NC, USA
  • Full Time

OBJECTIVE / PURPOSE 

To provide marketing support to the Sales team for K-8 science curriculum products.

 

MAJOR RESPONSIBILITIES AND FUNCTIONS

  • Be a curriculum and product expert/advisor to new/potential customers to position products with current marketplace issues
  • Provide Marketing support to assigned reps:  determine sampling configurations, determine district/state matrix, support bid processes for states and districts, correlate products to standards, develop promotional materials, determine sales strategy, develop campaign web-based landing sites for Sales
  • Implement the upload of digital products and the new product process
  • Analyze and report on competitor strengths and weaknesses
  • Develop promotional materials, correlations, presentations, and workshops
  • Train Customer Service on Curriculum products, answer customer questions
  • Assist with the implementation of the annual lead generation plan, emails, landing pages
  • Deliver sales presentations and workshops as assigned to customers
  • Maintain communication on projects with other Marketing staff and others in the company
  • Remain current with trends in teaching and state standards in science & math
  • Meet annual sales and profit goals
  • Perform other administrative duties as required

 

POSITION REQUIREMENTS

Education:  Bachelor's degree (B.A) from a four-year college or university; minimum of two years' experience in marketing, product management; or equivalent combination of education and experience.

 

Experience:  Education background, teaching, business experience in product management and/or marketing, Science and math specialty a plus.

 

Specialized Training/Skills:  Proficient in Microsoft Office. Strong writing skills and the ability to design simple layouts. Strong platform skills.

Carolina Biological Supply Company
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